Wahi a ka ʻikepili noiʻi hou loa mai NPD, ua hoʻololi nā pūkini i nā T-shirt ma ke ʻano he ʻano lole i makemake ʻia no nā mea kūʻai aku ʻAmelika i nā makahiki ʻelua i hala. Ma 2020-2021, 1 i loko o 5 mau lole i kūʻai ʻia e nā mea kūʻai aku o ʻAmelika e lilo i mau socks, a ʻo nā socks e helu i 20% o ke kūʻai ʻana i ka ʻāpana lole.
Ua hōʻike ka hōʻike i kēia ʻano ma muli o ke ahulau ma ka home. Ma kahi kokoke i 70 pakeneka o ka poʻe mākua ʻAmelika e hoʻohana i nā pūkini ma ka home no ka lōʻihi o ka hana a me ka noho ʻana mai ka home ma muli o ka maʻi maʻi. Ma US, ua ʻike ʻia kahi loiloi stratified e ke kāne, ka makahiki, a me ka ʻāina he ʻoi aku ka nui o nā kāne, nā poʻe ʻelemakule, a me nā kamaʻāina ʻĀkau Hikina i ke komo ʻana i nā soka ma ka home. ʻOiai ma nā wahi mahana o ʻAmelika Hui Pū ʻIa, kokoke i ka 60 pakeneka o nā kamaʻāina e hoʻohana i nā soka ma ka home.
ʻO ka wāwahi ʻana i ka mākeke ʻāpana sock, ua ulu ikaika nā soka moe. ʻOiai ʻo kēia ʻāpana he 3% wale nō o ka mākeke hosiery, ua hoʻonui ʻia ka hoʻolilo ʻana o ka mea kūʻai aku i nā socks hiamoe e 21% i nā makahiki ʻehā i hala iho nei, ʻo ka piʻi ʻana he 4 mau manawa ma mua o ka māhele hosiery holoʻokoʻa. Hoʻokomo nā pūkuʻu moe i ka poʻe kūʻai me ko lākou ʻano hoʻonani, ʻoluʻolu a ʻoluʻolu hoʻi i ka ʻili. Ma Amazon, kūʻai maikaʻi nā socks moe, a ʻoi aku ka nui o nā socks hiamoe ma mua o 10,000 mau loiloi, i makemake nui ʻia e nā mea kūʻai aku ʻAmelika.
Eia kekahi, ma ka pūnaewele US o Amazon, ua ʻoi aku ke kūʻai ʻana o nā soka kāne a pau ma mua o 10,000. ʻO nā socks kala paʻa a me nā soka kaulana i waena o nā kāne ʻAmelika, ʻaʻole wale me nā helu kiʻekiʻe, akā me ka hana kūʻai maikaʻi loa. 'Oi aku ma mua o 160,000 mau mana'o kekahi o nā pūku'u kāne kala pa'a.
I ka manawa like, ua lilo nā socks bipi (nā socks e like me ka lōʻihi o ke kuli) i mea makemake nui no nā wahine ʻAmelika. Ma Amazon, ʻoi aku ma mua o 30,000 mau loiloi o nā socks bipi ma kahi hale kūʻai wale nō. ʻO nā ʻano ʻano like ʻole o nā socks mid-tube ua hoʻokipa pū i ka manaʻo o nā mea kūʻai wahine ʻAmelika, akā ʻoi aku ka maikaʻi o ke kūʻai ʻana i nā soka waena waena o nā kāne ma mua o nā soka waena o nā wahine.
Hiki ke hoʻopili ʻia ka ulu wikiwiki ʻana o nā socks i ka pahū ʻana o ka e-commerce, ʻōlelo ʻo NPD. Ma muli o ko lākou mau kumukūʻai haʻahaʻa, hiki ke uku ʻia nā soka ma ke ʻano he mea make-up ke loaʻa nā mea kūʻai aku i nā kālā liʻiliʻi o ka hoʻouna manuahi.
Ua ʻōlelo ʻo NPD ʻoihana ʻenehana ʻo Maria Rugolo, no ka mea ʻo nā socks he mau huahana hoʻohana kiʻekiʻe, ʻo kā lākou "hou" wikiwiki ka wikiwiki loa, a ʻo ka hoʻohana ʻana he mau mahina wale nō, no laila e mau ke kiʻekiʻe o ka hoʻonui hou ʻana, a e hoʻomau ka noi o nā mea kūʻai aku. e ala. kiʻekiʻe.
Manaʻo ka noiʻi ʻikepili e hiki ke kūʻai aku i ke ao holoʻokoʻa o nā ʻāpana socks i 22.8 biliona kālā ʻAmelika i 2022, a ke manaʻo ʻia nei ke kūʻai ʻana o kēia mākeke e hoʻomau i ka ulu ʻana o ka ulu ʻana o ka makahiki 3.3% i ka manawa 2022-2026. ʻO ka piʻi ʻana o ka nui o ka noho ʻana ma ka home a me ka piʻi hou ʻana o ka noi, nā soka, ma ke ʻano he huahana maikaʻi i ka ʻāpana lole, e manaʻo ʻia e lawe mai i nā manawa ʻoihana moana polū hou no nā mea kūʻai lole ma waena o nā palena.
Ka manawa hoʻouna: Sep-23-2022